Term life was again the top-selling line of business last year, followed by dental, accident, and then short-term disability.
By Nick Rockwell and Erin Marino|August 07, 2020 at 10:21 AM
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In last month’s column, we reported that voluntary new business annualized premium (sales) for 2019 was $8.832 billion, up 4.5% over 2018 sales. This article highlights sales by product line and platform.
Term life was again the top-selling line of business last year, followed by dental, accident, and then short-term disability. The graph below shows the mix of sales by line of business.
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