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various business people carrying briefcases running together to finish line (Photo: Shutterstock)

I’m pretty sure Olympic athletes don’t dabble. They don’t say, “Maybe I’ll row.” They don’t think, a couple weeks later, “Track sounds interesting” followed by “Look! The Olympics is coming. I wonder what I will sign up for?” Unfortunately, many agents and advisors seem to think that way with their scattered approach to prospecting.

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