Ed LigondeEd Ligonde is a benefit consultant with Nielsen Benefits Group based in Southern California. Ed leads a team committed to innovative and cutting edge solutions for clients and enhancing the employee experience.

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Paul Wilson: How did you get your start in the benefits industry?

I started off in an internship program at Northwestern Mutual to be a financial representative. I did pretty well, so I decided to check it out as a full-time gig once I graduated from UCLA. Within the first year, I realized it wasn't for me. While I did fairly well, I was finding it really hard to ask for referrals; it always felt like I was hounding people.

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Paul Wilson

Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.