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6 headshots of people on a remote meeting and happy (Photo: Shutterstock)

Nine out of 10 advisors say social media has changed the way they connect with clients during the pandemic, with 74% saying they were able to initiate a relationship or onboard a client since COVID-19 started spreading in February, according to Putnam Investments. Even before the pandemic, 89% of advisors said they had gained new clients as a result of their social media use.

Danielle Andrus

BenefitsPRO

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