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Oscar Health billboard (Photo: Allison Bell/TA) Oscar used this subway station placard to advertise itself in 2018. (Photo: Allison Bell/TA)

Managers of Oscar Health Inc. have tried to take an innovative approach to designing and marketing health insurance — and they’re telling potential investors that one key to their success will be to attract insurance brokers.

The New York-based company last week filed a registration statement that could lead to the company selling shares of the company’s stock to the public, through an initial public offering of common stock, or IPO.

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