Listening to a secret As leaders, how can we optimize our communication to cut through the noise and ensure employees are driving critical business outcomes? (Image: Shutterstock)

If you had to guess how many messages you're served each day via social media, emails, text messages, app alerts, and probably several new mediums that have developed as I'm writing this article, what would you guess? To provide a point of reference, the average American spends seven to 10 hours per day looking at screens. I know I spend more time on my phone than I care to admit. And that's just one of our modes for receiving messages, not to mention our computers and televisions.

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