Special Report

The state of voluntary benefits

The demand for voluntary benefits has been growing for years, but COVID-19 and the events of the past year provided clear evidence that employees need more access to diverse benefits options. While a growing number of employers and benefits advisors have tested the waters of voluntary benefits in recent years, we're now entering an era where truly customized benefits packages are a must for employers who want to remain competitive.


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Offering fertility benefits to all employees, including LGBTQ+ and single prospective parents, is a positive way to create a more inclusive workplace.

The pandemic has caused many employers to reevaluate their benefits packages, including fertility and family planning.

“The pandemic has impacted families planning for a new addition in different ways, but one thing is constant — the need for employees to feel supported, both emotionally and financially, through this major life event,” according to a report from the International Foundation of Employee Benefit Plans.

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