The digital transformation of health care is here. How do benefits leaders capitalize?

Especially with this new wave of digital transformation, benefits teams need a trusted advisor to help them architect a simple digital experience for their members and make clearer data-based decisions.

With the onset of the global pandemic, the digital transformation of health care moved into high gear for everyone. Now that most people are comfortable using technology in their health care journey and chances are even your grandparents have had at least one online interaction with a medical professional, how should savvy benefits leaders be looking to leverage these shifts to improve health outcomes for employees and their families and deliver even more value in spend for their company?

While there is no shortage of virtual provider solutions emerging on the scene, the cost of treating chronic conditions continues to soar. Pile on imminent worldwide doctor shortages and the business case for major change that can support increasing scale is evident. However, this transition faces some major hurdles–from patients’ lack of understanding of the system and how these solutions fit, to how to create trusted and seamless patient access points, to the complexity of regulations facing the industry as well as the fragmentation and diverse needs of the various stakeholders. Finally, there’s also little clarity or transparency around engagement, costs, and the outcomes that many of these solutions deliver.