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How advisors can resolve the benefits dilemma for small businesses

Unlike some perks from pre-pandemic times, non-insured benefits are an equalizer whether employees are in the office, working remotely, or on a hybrid schedule.

By Dulce Bozeman | October 20, 2021 at 07:14 AM
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Benefits advisors might be missing an opportunity with small and mostly part-time businesses.

Employees are leaving in waves for better pay and benefits in what’s being referred to as the “Great Resignation.” While large corporations may have more room in their budgets to entice prospective hires with extensive mental health services or student loan repayment programs, it’s the small and part-time heavy businesses who are suffering most.

Related: Looking to avoid the Great Resignation? The key could be in your benefits package

Brokers and consultants have the opportunity to be the hero for these organizations by providing a “culture boost,” or an enhancement to the employee’s work experience, through a more creative benefits package. For less than the cost of a team lunch, small companies and those with a mostly part-time workforce can offer their employees access to affordable health services, counseling, on-demand pay, legal services, pet care and more.

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