Voluntary portfolios continue to expand: Are you up to speed?
COVID-19 has also fueled increased interest in offering different types of non-traditional products.
By Nick Rockwell and Erin Marino|December 24, 2021 at 09:57 AM
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The diversity of products offered at worksites continues to expand. While traditional life, disability and even supplemental health products are now mainstays in most brokers’ voluntary portfolios, “non-traditional” products like identity protection, pet insurance and legal plans are also now more commonly offered, desired and owned. More than 70% of brokers today regularly sell one or more non-traditional products and between half and almost three-quarters offer identity theft protection.
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