sign on AARP headquarters building in DC AARP (American Association of Retired Persons) in Washington, D.C. (Photo: Diego M. Radzinschi/ALM)

In September, AARP, the giant organization for older Americans, agreed to promote a burgeoning chain of medical clinics called Oak Street Health, which has opened more than 100 primary care outlets in nearly two dozen states.

The deal gave Oak Street exclusive rights to use the trusted AARP brand in its marketing — for which the company pays AARP an undisclosed fee.

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