People cutouts with stethoscope (Photo: Shutterstock)

Mark Twain quipped that everybody talks about the weather but no one does anything about it. All too often, the same is true when it comes to health care benefits.

“Change is hard,” said Chris Cigarran, chief  commercial officer for Imagine360. “The data have been staring us in the face, but fear of the unknown is keeping us from doing anything. Because of that, a lot of us just cycle through the solutions that are out there, and generally, they are carrier solutions. As leaders, when do we get to the point where we say the risk of trying something new is much less than continuing with the status quo, which is clearly broken?”

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