Top Core and Group Health Stories
Rethinking voluntary enrollment
By Bonnie Brazzell and Gil LowerreToo often, we design our enrollment approach around what we are comfortable with, rather than what the employee needs.
News, insight, and analysis from industry experts to help benefits brokers, consultants and advisors make their way through the tumultuous reformed health care marketplace. Content will help them grow their practices by focusing on a wide range of products, discussing new sales and marketing strategies and highlighting innovative and disruptive brokers who are forging a new path in today's benefits marketplace.
Too often, we design our enrollment approach around what we are comfortable with, rather than what the employee needs.