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"uri": "/2017/10/01/sell-stories-not-products/",
"title": "Sell stories, not products",
"summary": "Starbucks is known for selling coffee.",
"byline": "Andy Neary",
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"uri": "/2017/10/01/be-open-to-change/",
"title": "Be open to change",
"summary": "Cara Kirsch is vice president at SilverStone Group, a full-service resource management organization offering customized services to meet business and private clients specific needs.",
"byline": "Peter Westerman",
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"uri": "/2017/10/01/vs-13-voluntary-trends-heading-into-2018/",
"title": "VS: 13 Voluntary Trends Heading into 2018",
"summary": "Employee benefit options once resembled a fast-food restaurant with only a few basic items on the menu.",
"byline": "Alan Goforth",
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"prettyDate": "October 01, 2017",
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"uri": "/2017/10/01/a-new-retirement-plan-market/",
"title": "A new retirement plan market?",
"summary": "Let's say you want to sell your business.",
"byline": "Christopher Carosa",
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"prettyDate": "October 01, 2017",
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{
"uri": "/2017/10/01/your-cowardly-ways-cheat-clients/",
"title": "Your cowardly ways cheat clients",
"summary": "Let's start with some deductive reasoning",
"byline": "Kevin Trokey",
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"prettyDate": "October 01, 2017",
"wordcount": "504",
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{
"uri": "/2017/10/01/shelter-in-the-storm/",
"title": "Shelter in the storm",
"summary": "$30 million and counting.",
"byline": "Paul Wilson",
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"prettyDate": "October 01, 2017",
"wordcount": "385",
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{
"uri": "/2017/10/01/a-clearer-view/",
"title": "A Clearer View",
"summary": "Benefits professionals have been on a roller-coaster ride since the 2016 presidential election.",
"byline": "Alan Goforth",
"kicker": "",
"tags": [],
"prettyDate": "October 01, 2017",
"wordcount": "710",
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{
"uri": "/2017/10/01/in-the-shadows/",
"title": "In the shadows",
"summary": "The single-payer health care debate has been relatively quiet in California since Senate Bill 562, The Healthy California Act, was tabled by the Speaker of the Assembly at the end of July. But the conversation is about to heat up again in Californiaand at the national level.",
"byline": "Amy Evans",
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"prettyDate": "October 01, 2017",
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{
"uri": "/2017/10/01/what-makes-you-different/",
"title": "What makes you different?",
"summary": "In a previous column, we discussed how many employers are expanding their benefits offering to include non-traditional products.",
"byline": "Gil Lowerre and Bonnie Brazzell",
"kicker": "",
"tags": [],
"prettyDate": "October 01, 2017",
"wordcount": "365",
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{
"uri": "/2017/10/01/only-time-for-tweets/",
"title": "Only time for tweets",
"summary": "Here we are in October, and while it seems 2017 has flown by, our time is now dedicated to open enrollment and final 2018 planning. There's no time for detailsjust the essence of ideas. So this month, Im sharing a litany of tweet-sized benefits-related info bites, any of which could...",
"byline": "Marty Traynor",
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"tags": [],
"prettyDate": "October 01, 2017",
"wordcount": "502",
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{
"uri": "/2017/10/01/speaking-from-experience/",
"title": "Speaking from experience",
"summary": "Open enrollment is upon us! That means long days on top of sleepless nights and weekends just to keep up with the fourth quarter rush.",
"byline": "Paul Wilson",
"kicker": "",
"tags": [],
"prettyDate": "October 01, 2017",
"wordcount": "1197",
"timeToRead": "6 minute",
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"authors": [
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"webUrl": "/author/profile/paul-wilson/",
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