If you read the industry publications, you'll see that two terms are ubiquitous: "Consultative Selling" and "Baby Boomers." Let's put them together and see why ...
By Staff Writer|March 01, 2006 at 07:00 PM
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If you read the industry publications, you’ll see that two terms are ubiquitous: “Consultative Selling” and “Baby Boomers.” Let’s put them together and see why they are inseparable. In addition, we’ll look at how to make the consultative approach work with Boomers.
Let’s look at a few distinctions – what consultative selling is not:
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