To attract top performers, companies are focusing more on their brand, and turning to talent analytic tools and data to screen for candidate fit. And for many employers, that combination is working.
This is but one of the highlights of The Randstad Sourceright 2015 Talent Trends Report, developed by asking a series of questions about recruiting and employment trends of 350 hiring professionals from global companies.
Branding stood out as a powerful tool to support talent acquisition. When asked whether building a brand in the marketplace led to top talent acquisition, 57 percent of respondents said that was the case. A strong brand was identified as one of the top three factors in acquiring the right people for the job, along with a strong compensation package and “industry appeal.”
Continue Reading for Free
Register and gain access to:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
Dan Cook
Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.
