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Re-enrollment isn’t discussed enough in the voluntary market. It seems only a few brokers have true re-enrollment strategies. Too often, a new case is enrolled and then left untouched unless there’s a rate change or other event that mandates a change. That’s what we call “love ‘em and leave ‘em” marketing.

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BenefitsPRO Broker Expo 2020Event

The premier educational and networking event for employee benefits brokers and agents.

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