Effective insurance agency search engine optimization can help drive traffic to your website, generate inbound leads and increase the health and credibility of your insurance website.
Let's review these top 10 tips when it comes to improving your insurance agency search engine optimization.
1. Know your keyword phrases
Keywords, which are technically keyword phrases, are short three- to five-word phrases your prospects might use when looking for insurance products and services. For example, Ohio business insurance, Charlotte employee benefits and New Jersey truck insurance, are all keyword phrases potentially applicable to your agency.
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