Search
 
Expert Opinion

7 cultural issues that drive sales success

Sales goals are usually some function of just putting out a number to make the accounting department go away.

X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.
Kevin Trokey is founding partner and coach at St. Louis-based Q4intelligence.

Sales results are all too often a point of contention for organizations, and agencies in particular. And sales goals are usually some function of just putting out a number to make the accounting department go away. There is a rarely a plan for how these pretend goals are actually going to be met. Finally, the accountability for following the pretend plan to hit the pretend numbers is non-existent. And yet we still wonder why we rarely hit sales goals.

Recommended Stories

BenefitsPRO

Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

  • Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
  • Exclusive discounts on BenefitsPRO.com and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2019 ALM Media Properties, LLC. All Rights Reserved.