In the future, Facebook could take your health data—some of which it undoubtedly already knows—and use it to sell targeted advertising based on your particular health issues. (Photo: Shutterstock)

Everyone already knows that Facebook knows more than anybody about everybody, whether they like it or not, so it shouldn’t come as a surprise that the company is looking beyond its current capabilities and planning to expand its offerings.

Not content with enabling the tweaking of people’s attitudes on things political and social, the social media behemoth recently announced its plans to expand into dating, as well as rank news outlets by trustworthiness.  And it looks like health care might be its next target.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events.
  • Access to other award-winning ALM websites including and

Already have an account?

Marlene Satter

Marlene Y. Satter has worked in and written about the financial industry for decades.

More from this author


Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join now!

  • Unlimited access to - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including and
  • Exclusive discounts on and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2022 ALM Global, LLC. All Rights Reserved.