sign saying awesome benefits Your workforce is made up of a number of different personas, so you should take steps to ensure that your company provides benefits options that fit everyone’s needs. (Photo: Shutterstock)

The talent market is on fire right now. With unemployment at historic lows, businesses are being forced to buckle down and hustle to recruit and retain the best talent.

Beating out your competition to hire rockstar employees is the key to a strong talent pipeline. Of course, the first way to do that is to ensure that your pay offering is in line with, or ideally, above, the market average when you’re hiring. Another facet of your total compensation package that you cannot overlook is your benefits plan. More frequently, job seekers are echoing the needs for competitive pay, but a top-notch benefits plan is a close second in terms of career “must haves.”

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