LinkedIn could be one of the greatest platforms-of-change inbusiness today, but we all have a responsibility to be activeparticipants and help shape that transformation. (Image:Shutterstock)
I know many brokers struggle with whether they should beactive on LinkedIn. Most have a strong sensethat they should, but question how or if it can actually help grow business.
When you think of business growth, your first thought is likelynew revenue. That's the growth we all need inorder to survive. However, we all need professional growth, too.Active engagement on LinkedIn can drive both, but don't expect toshow up online today and have new business tomorrow. Think ofonline engagement as professional growth opportunities taking placeamong a fertile environment of prospects.
Continue Reading for Free
Register and gain access to:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
