Advance pay app concept Advance-pay apps like Even can help people with short-term financial stresses—and have the added benefit of helping employees better manage their money. (Photo: Shutterstock)

When the first customer of your start-up company is Walmart, you know you’re onto something.

Jon Schlossberg, co-founder and CEO of advance-pay company Even, says the idea of challenging the payday loan industry was driven by demand for a better model—and not just from the lower-income neighborhoods that payday loan lenders are associated with.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events.
  • Access to other award-winning ALM websites including and

Already have an account?



Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join now!

  • Unlimited access to - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including and
  • Exclusive discounts on and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2023 ALM Global, LLC. All Rights Reserved.