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Instant Insights / Highlights from BenefitsPRO Broker Expo 2019

We're proud of this year's BenefitsPRO Expo, and so happy to see all the benefits brokers and agents who attended. Here are some of our favorite articles that came out of the conference.

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The changing face of today's broker

Today's brokers are so much more than just a broker. Here's a look at some of the ways their role has changed.

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As brokers shift alliances from carriers to clients, the relationship changes. (Photo: Thomas Phillips/ALM)

Though we still collectively refer to our BenefitsPRO readers as “brokers,” we recognize that they’ve become so much more in recent years. But listing “broker/consultant/advsior/educator/change agent” just doesn’t work for practical purposes. At a panel hosted by Megan Chiarello of Grassetto Creative at the BenefitsPRO Broker Expo, “brokers” shared their perspectives on a changing industry and how brokers’ business models and roles are changing in response.

Here’s a look at a few of the “hats” today’s broker wears:

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Emily Payne

Emily Payne

Emily Payne is the current deputy editor for ALM's Business & Finance Markets and former managing editor for BenefitsPRO. A Wisconsin native, she has spent the past decade writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.

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