You might even already do CSR without calling it that. (Photo: Shutterstock)

Headlines portray the financial industry embroiled in lawsuits, engaging in wrongdoing, paying huge settlements. Recruiters are finding that younger jobseekers are heading to other industries instead – even while the financial industry is aging as advisors retire. What is a retirement advisory to do?

Consider creating a CSR program, said financial industry panelists in a recent webinar from the National Association of Plan Advisors, sponsored by Nuveen. As you might already know, “CSR” does not stand for “customer service representative” or “client services relationships” – useful in their own right, of course — it stands for corporate social responsibility.

Some distill it down to “responsible business” or “good corporate citizenship” or “business accountability.” Wikipedia dries it up even more by calling it “a type of international private business self-regulation.”