Amy Evans is president of Colibri Insurance Services, a boutique health insurance agency that simplifies benefits for employers so they can cost-effectively attract and retain quality employees.
Paul Wilson: How did you get your start in the benefits industry?
Seventeen years ago, I was with a marketing company that was doing guerrilla marketing using online message boards and chat rooms, when that was what social media looked like. I helped develop that company and, in the process, had to sell the product. When I flew to Atlanta to pitch Coca-Cola and they bought it, I thought, "Huh, maybe sales is actually something I'm good at."
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