Blue Cross Blue Shield Blue Cross champions the new plans as offering an “attractive” option to the state’s 125,000 uninsured who can’t get federal subsidies. (Photo: Shutterstock)

A new short-term health care plan offering to be sold by Blue Cross Idaho is touted by the company as providing comprehensive benefits to purchasers who can’t afford premiums for an Affordable Care Act plan.

But skeptics doubt that, since, according to Modern Healthcare, the new plans still avoid some ACA consumer protections—which could benefit healthy purchasers at the expense of people who rely on the exchanges for policy purchases.

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Marlene Satter

Marlene Y. Satter has worked in and written about the financial industry for decades.

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