5 communication strategies to drive mental health benefit usage
Companies must take a more calculated and consistent approach to communication in order to encourage utilization.
By Keith Kitani|June 14, 2021 at 10:34 AM
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It’s no secret the pandemic has had a profound impact on everyone’s mental health. Studies show that remote employees are working longer hours than ever before while faced with distractions at home, including childcare and homeschooling challenges. Meanwhile on the hospital, factory, retail and restaurant floor, staff shortages have also forced these essential workers to put in more hours, sometimes under extremely stressful conditions. Not to mention, the general stress caused by the pandemic itself, social unrest, isolation, loneliness and the seemingly never-ending gloom and doom have piled on to an already difficult situation.
Competing successfully in today’s labor market means moving away from reactive recruitment practices that are overly reliant on compensation. Instead, take a more strategic approach with innovative add-on health benefits that complement core benefits and can be tailored to the needs and wants of a diverse workforce. Download this guide to learn how.