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New research by PGIM DC Solutions paints a mixed picture about interest in and drivers of demand for Environmental, Social and Governance (ESG) funds in defined contribution plans. Many participants are opting into these funds out of a weak preference rather than a strong conviction, the report said.

The research explored the allocation decisions of 9,324 new DC plan participants across 108 DC plans who are self-directing their accounts. New participants were selected for the study because growth in ESG funds in DC plans is most likely to come from such participants rather than established participants who typically don’t make many adjustments to their allocations.

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