We routinely buy everything from running shoes to rental cars online, so it's not unreasonable for employees to expect the same easy digital experience when managing their benefits. Unfortunately, according to the results of the Aflac WorkForces Report, many employers aren't stepping up.
Most employees, 82%, say it's very or extremely important to manage their benefits online, but one-third of employers don't even offer online enrollment or benefits management. We've identified three potential gaps employees encounter when considering their benefits options and how employers and their benefits advisors can help.
Gap 1: Online benefits management options
Online benefits management is a gap that employers need to address, especially given the number of people working in fully remote or hybrid roles. We asked employees how they would want to file a health insurance claim if a provider didn't file it for them. The most popular answer was website (28%), beating out other digital and analog options including "have an agent file it for me" (12%). When asked what resources they would be interested in using for benefits enrollment, again the most popular answer was website (49%).*
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