Benefits Sales Strategies

The employee benefits market is evolving rapidly, and technology is facilitating the evolution. For one company, innovation makes for an exciting broker environment.

Bob Dylan hit the nail on the head when he sang, The times, they are a-changin. Even though that was written decades ago, it still applies, especially to todays workforce. And brokers need to adapt if they want to survive.

Its vital to the success of any organization to have forward momentum, and strive for continuous change and improvement.

Smart storytelling may be the key to your success.

The role of the broker has never been more important, and your clients need you in ways they never have before, which means you have to work in ways you never have before.

Jason Dorsey is basically the magic decoder ring when it comes to figuring out millennials. Here are some of the key takeaways from his recent talk that really gave me some aha moments: