The super PAC backing Mitt Romney on Friday announced a $1 million radio ad blitz in nine states attacking President Barack Obama for negativity, signaling the fierce campaign spending is heading in force to drive-time in must-win states.
By Philip Elliott|July 27, 2012 at 10:10 AM
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WASHINGTON (AP) — The super PAC backing Mitt Romney on Friday announced a $1 million radio ad blitz in nine states attacking President Barack Obama for negativity, signaling the fierce campaign spending is heading in force to drive-time in must-win states.
While both Romney and Obama — and their allies — have been shelling out millions on television ads, neither has been aggressive on radio, a relatively cheap and ubiquitous medium that is trickier to track and easier to target. That relative quiet on the dials was set to end with a 60-second ad in Colorado, Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio, Pennsylvania and Virginia.
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