This is the last in our series of columns on the voluntaryindustry sales results for 2014. The first article looked atoverall voluntary sales for the year, and the second reviewed salesby product and platform. This article spotlights sales bydistribution segment.
Total voluntary sales for 2014, according to our annual U.S.Voluntary/Worksite Sales Report, were $6.89 billion. Benefitbrokers continued to account for the largest share ofvoluntary sales, though their percentage of totalsales stayed relatively unchanged at 57 percent. (There was aslight increase in the share from 56.6 percent in 2013 to 57.2percent in 2014.) Career agents again had the second highest sharebut as in prior years, that share has continued to decrease, downto 18 percent from 19.4 percent in 2013.
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