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woman talking to group of people Getting involved in the community can put you in front of people who like you and have the potential to be great clients. (Photo: Shutterstock)

Social prospecting can be a fun, entertaining way to enhance your prospecting strategy.  Can you build business by doing the things you enjoy? Yes. Mark Twain said “Find a job you enjoy doing and you’ll never have to work a day in your life.” But for some reason many agents and advisors find excuses to avoid social prospecting.

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