Your friend might be embarrassed to talk about money because they think you believe they are far wealthier and more successful than they really are. (Photo: Shutterstock)
Insurance is not an easy product to buy. Neither are investments. At the supermarket, if you go to the dairy case and randomly choose a carton of milk, not much can go wrong. My friends invest. If they don't, they should. Why don't they ask me for help? What's holding them back?
It's the fear of talking about money, right?
Years ago, when phones had cords and TVs had three major channels, children were taught it's impolite to talk about money. It was considered rude and intrusive. Your personal finances were private. Some people still think talking or asking about money is like walking into a locker room full of naked people and starting a conversation. It's awkward.
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