Despite everything else, employers need to remain focusedon making the right benefits decisions for themselves and employeesthis year. (Photo: Shutterstock)
For most employers, benefits renewals and open enrollment areprobably the last things keeping them up at night these days, andwith good reason. It's hard to say what business will look like amonth from now, let alone make plans for next year.
Thankfully, right now, benefits brokers and consultants aredoing the heavy lifting for them. In a recent BenefitsPRO webinar, industry leadersdiscussed some of the steps they're taking with their clients toprepare for an especially daunting enrollment season. Here arethree key takeaways:
Change is on everyone's mind
The COVID-19 pandemic has been a wakeup call for many employees,and we can expect to see that reflected in their approachto benefits this year. "The complexity of the current climaterequires us to look at benefits through a new lens," said DesireePascual, chief people officer at Ginger. "Employees havebecome much more attuned to their needs, much more engaged inarticulating what matters to them. We expect to see much less ofthat passive, last-minute decision-making when it comes to openenrollment."
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Emily Payne
Emily Payne is director, content analytics for ALM's Business & Finance Markets and former managing editor for BenefitsPRO. A Wisconsin native, she has spent the past decade writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.
