With unlimited resources, offering enticing employee benefits would be easy, but how do you balance this with managing the cost?(Photo: Shutterstock)

What would you say if I asked you to name the most important aspect of your nonprofit organization's benefit plan that starts with "C"? Did "cost," "coverage" or "carrier" immediately spring to mind? While those are very important, the most important aspect is CULTURE. Effective employee benefits for nonprofits start with understanding your employees' needs and values.

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