In today's labor market, a benefits package that meets employees' evolving demands is among the most important competitive differentiators HR teams can offer. Employees are asking for more robust financial support, flexibility, and benefits that meet their needs. But there's a significant gap between these expectations and what companies provide, making recruiting and retaining top talent more difficult.

For example, traditional PTO is still a mainstay of many companies' benefits programs. While employees will always need time away from work, PTO is one of the most underused benefits. In many cases, this means employees lose the value of the time they don't take, which leads to frustration and stress, as some employees will even take unneeded time off so that it doesn't go to waste. In an era of intense competition for talent, HR teams can't afford to rely on conventional benefits that employees no longer embrace.

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

  • Critical BenefitsPRO information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events
  • Access to other award-winning ALM websites including and

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.