Despite all the negative press, millennials now make up a majority of the U.S. workforce, and that percentage will only increase as the boomer generation makes its exit. As such, many employers are rethinking their strategies to keep and retain top talent.
Major financial institutions are appealing to millennials’ interest in social impact by playing up their volunteer opportunities. It’s not just about offering a perk to bring employees in, but in a generation where job satisfaction trumps job loyalty, more companies are changing their culture to appeal to the generation’s priorities. In particular, those in the financial industry worry they’re losing key talent to the more millennial-friendly tech companies of Silicon Valley.
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Emily Payne
Emily Payne is director, content analytics for ALM's Business & Finance Markets and former managing editor for BenefitsPRO. A Wisconsin native, she has spent the past decade writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.
