Marty Traynor is vice president of voluntary benefits at Mutual of Omaha.

Last month, we considered some principles of behavioral economics as they apply to enrollment. This month, let’s consider techniques to help influence employee behavior.

The book “Influencer,” by Joseph Grenny, Kerry Patterson, David Maxfield, Ron McMillen and Al Switzer, provides a framework for affecting change through multiple sources of influence. The process begins with key questions, then analyzing responses to those questions in a framework that helps focus decisions for the individual being influenced.

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