What makes a successful advisor of tomorrow? Spoiler alert: Itdoesn't have to do with trendy buzzwords or engaging a new buyerwithin the organization. (Photo: Shutterstock)
The Advisor of Tomorrow presentation at the BenefitsPROBroker Expo specifically addresses the flaws and challengessurrounding the broker distribution model and the financing ofhealth care through insurance. We will discuss the faulty businessmodels and misaligned incentives that presently serve as thefoundation of the U.S. health care system.
The industry is littered with trendy buzzwords and failed“silver bullets” like consumer-driven health plans, integratedresults-based wellness, benefits administration and the health caresupply chain. Brokers have a long history of approaching employerclients pitching the next big thing that will bring improvedefficiency and reduced costs within employee benefits, yet the datatells a different story.
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