Benefits Broker

News, insight, and analysis from industry experts to help benefits brokers, consultants and advisors make their way through the tumultuous reformed health care marketplace. The lastest on health insurance carriers, product trends, plan design and other content that will help consultants grow their practices and keep up to date on the latest trends in the employee benefits and health care space.

Profiles Voices Consumer Driven Health Care Benefits Sales Strategies Voluntary Benefits Broker Regulation Health Care Reform Enrollment Practice Management Core And Group Health Broker Innovation Lab Leads

Benefits Broker Stories

News

New ACA rules may add employer "Priceline" health plan options

By Allison Bell

News

Trump administration hits state small-group dental and fertility mandates

Benefits tech redefines the advisor role from vendor to strategic advisor

Trending Stories

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News

One-quarter of small employers ditch health premiums every year, analysts find

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10 sectors hit hardest by cyberattacks in 2025

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Health Care Reform

New ACA rules may add employer "Priceline" health plan options

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Health Care Reform

Trump administration hits state small-group dental and fertility mandates

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Benefits tech redefines the advisor role from vendor to strategic advisor

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Advisor Technology

ChatGPT to bring tailored financial guidance to the masses

Webcasts

Demystifying Reference-Based Pricing: Myths, Realities and Strategic Insights

Sponsored by Personify Health Watch Now

What's Shaping the Retirement Industry in 2026

Sponsored by TIAA Watch Now

Advisors: How HSA Investing Benefits Employers and Employees

Sponsored by UMB Watch Now

Podcasts

Everything is voluntary (even health insurance) — with Eric Silverman

Lily Peterson and Paul Wilson Listen Now

Fed up with health care — with Josh Butler

Paul Wilson and Lily Peterson Listen Now

Supplemental Benefits: Key to Controlling Health Care Costs

Renaissance Benefits Listen Now

Recommended Just For You

Profiles

Matters of perspective: Generational viewpoints

Matters of perspective: Generational viewpoints

2024 BEN Talks: Leading by Example

2024 BEN Talks: Leading by Example

There's no one sure answer to reforming the American health care system

There's no one sure answer to reforming the American health care system

2024 Advisor of the Year: Chelsea Ryckis

2024 Advisor of the Year: Chelsea Ryckis

Voluntary Benefits

Republican brings back bill that could cap employers' health benefits tax exclusion

Republican brings back bill that could cap employers' health benefits tax exclusion

Bipartisan bill aims to break pharmacies away from health insurers and PBMs

Bipartisan bill aims to break pharmacies away from health insurers and PBMs

Should Congress discourage physician-owned hospitals?

Should Congress discourage physician-owned hospitals?

UnitedHealth's Optum Rx sues California over PBM law

UnitedHealth's Optum Rx sues California over PBM law

Voices

Open enrollment 101, Pt 1: Industry experts' best tips

Open enrollment 101, Pt 1: Industry experts' best tips

David Contorno: "I have been fighting for my life"

David Contorno: "I have been fighting for my life"

Matters of perspective: Generational viewpoints

Matters of perspective: Generational viewpoints

2024 BEN Talks: Leading by Example

2024 BEN Talks: Leading by Example

Consumer Driven Health Care

Telemedicine use has not led to increased visits or costs, study finds

Telemedicine use has not led to increased visits or costs, study finds

AMA takes aim at AI deepfake impersonation of physicians

AMA takes aim at AI deepfake impersonation of physicians

Ozempic pill now available through Amazon Pharmacy kiosks, same-day delivery

Ozempic pill now available through Amazon Pharmacy kiosks, same-day delivery

Cigna heads to trial over $6M COVID testing dispute

Cigna heads to trial over $6M COVID testing dispute

Enrollment

AI-driven recommendations are modernizing open enrollment

AI-driven recommendations are modernizing open enrollment

Let's make open enrollment more parent-friendly

Let's make open enrollment more parent-friendly

Even engaged employees struggle with today's benefits structure

Even engaged employees struggle with today's benefits structure

Why COBRA and enrollment should live under one roof

Why COBRA and enrollment should live under one roof

Benefits Sales Strategies

Employers urged to move past one-size-fits-all benefits to combat mental health stigma

Employers urged to move past one-size-fits-all benefits to combat mental health stigma

Skyrocketing GLP-1 demand creates major financial strain for employers

Skyrocketing GLP-1 demand creates major financial strain for employers

CVS Caremark expands biosimilar adoption through formulary updates

CVS Caremark expands biosimilar adoption through formulary updates

Targeted financial education is the ultimate 2026 workplace benefit

Targeted financial education is the ultimate 2026 workplace benefit

Practice Management

Majority of adults demand better workplace support for menopause symptoms

Majority of adults demand better workplace support for menopause symptoms

Antitrust suit alleges Monster, CareerBuilder, Resume Genius are all the same company

Antitrust suit alleges Monster, CareerBuilder, Resume Genius are all the same company

Walmart to layoff 1,000 employees as AI and tech teams consolidate

Walmart to layoff 1,000 employees as AI and tech teams consolidate

How benefits shape employees' sense of belonging at work

How benefits shape employees' sense of belonging at work

Core and Group Health

New Virginia law caps out-of-pocket insulin costs at $35

New Virginia law caps out-of-pocket insulin costs at $35

Employers, PBMs face heightened regulatory scrutiny under new federal laws

Employers, PBMs face heightened regulatory scrutiny under new federal laws

Republican brings back bill that could cap employers' health benefits tax exclusion

Republican brings back bill that could cap employers' health benefits tax exclusion

Health plans hit No Surprises Act dispute resolution system in new TV attack ads

Health plans hit No Surprises Act dispute resolution system in new TV attack ads

Broker Regulation

Employers, PBMs face heightened regulatory scrutiny under new federal laws

Employers, PBMs face heightened regulatory scrutiny under new federal laws

FDA Commissioner Marty Makary exits after tumultuous 13-month tenure

FDA Commissioner Marty Makary exits after tumultuous 13-month tenure

Anthem Blue Cross sued over out-of-network care policy

Anthem Blue Cross sued over out-of-network care policy

Hospitals, Eli Lilly clash Over 340B data demands

Hospitals, Eli Lilly clash Over 340B data demands

Health Care Reform

New Virginia law caps out-of-pocket insulin costs at $35

New Virginia law caps out-of-pocket insulin costs at $35

Employers, PBMs face heightened regulatory scrutiny under new federal laws

Employers, PBMs face heightened regulatory scrutiny under new federal laws

Republican brings back bill that could cap employers' health benefits tax exclusion

Republican brings back bill that could cap employers' health benefits tax exclusion

Health plans hit No Surprises Act dispute resolution system in new TV attack ads

Health plans hit No Surprises Act dispute resolution system in new TV attack ads

Broker Innovation Lab

Why smart benefits brokers are reframing PEO as a business strategy

Why smart benefits brokers are reframing PEO as a business strategy

Brokers must audit network reliability in a digital-first era

Brokers must audit network reliability in a digital-first era

Your client just added DPC. Did anyone ask about the workers who can't use it?

Your client just added DPC. Did anyone ask about the workers who can't use it?

Bringing clarity, creativity and heart to the benefits space

Bringing clarity, creativity and heart to the benefits space