Benefits Sales Strategies

Remembering that employee benefits encompass more than traditional health, dental, and vision plans, here are a few tips for creating a benefits package with cross-generational appeal.

Almost 5% of respondents increased contributions as a way of offsetting increases to medical premiums.

Employees are far more likely to stay with an employer who takes an active part in their financial wellness.

Colliers writes that lower cost and greater convenience are key benefits for all.

"Providing more clarity about the costs associated with health insurance can create more ease for employees while they're selecting their plans," says David Feinberg.

80% of respondents said insurers should pick up the tab "for adults who have been diagnosed as overweight or obese."