Social media has created the most significant growth opportunity insurance agencies have ever been afforded.

There is no more efficient way to feed your pipeline than with targeted introductions from your best clients. Yet, almost every producer I talk to admits to not proactively asking their clients for those introductions.

Let's start with some deductive reasoning

While selling to one of the many active buyers of independent insurance agencies may be a great financial move for owners, many of these transactions are wrought with unanticipated issues for both parties.