graphic of woman seeing dollar sign thru telescope You probably already evaluate the portabilityof each product as a part of your carrier/product selection, but doyou fully understand the programming and support they offer?(Photo: Shutterstock)

In part one of this series, we posited that to getthe most from a sale, both a highly integrated communicationstrategy for initial enrollment and a well-defined re-enrollmentstrategy were essential. But is there another piece of low-hangingfruit that you are overlooking to help maximize case revenue?

As workforce demographics change, and as theaverage employee tenure at any given company grows shorter, whatactions are you and your carrier partners taking when employeeschange jobs or retire?

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