Years ago, voluntary represented a (relatively) new approach to benefits, and it had seemingly unlimited potential in terms of new account prospects.

Eastbridge coined the term groupification more than 15 years ago to describe the underlying direction of the voluntary industry.

There's plenty of discussion about private exchanges these days.

One of the top reasons that brokers say they dont sell more voluntary is that they dont think their clients would be interested.

Sometimes, payroll deduction for voluntary products isn't an option.

Based on industry trends, Eastbridge coined the term groupification more than 15 years ago to describe the underlying direction of the voluntary industry.

Eastbridge research has identified eight different types of voluntary producers.

In years past, many people believed that blue-collar workers in lower- to middle-income jobs were the primary buyers of voluntary products.