Benefits Sales Strategies

Half of KFF survey respondents said navigating the prior authorization process is difficult.

“The best health care in the nation isn’t helpful if it bankrupts the people who try to get it," said WalletHub analyst Chip Lupo.

One of the best ways I’ve found to keep my ear to the ground when it comes to industry trends and find out what’s on the minds of top benefits professionals is by attending industry events. Most recently, I made the short hop from Denver to Utah to attend the 10th annual ASCEND conference in Salt Lake City.

In an increasingly competitive and regulated market, these aren’t just operational inefficiencies — they’re strategic vulnerabilities.

The American Medical Association is urging the U.S. Department of Health and Human Services not to fire members of an advisory panel that determines what cancer screenings and other preventive health measures insurers must cover.

The Trump administration must continue to provide Medicaid funding to Planned Parenthood affiliates, a Massachusetts federal judge ruled.