Benefits Sales Strategies

The good news is that there is a small wave of Generations X, Y and Z taking an interest in the insurance industry. But they are attracted and retained for very different reasons than their parents.

The conference was packed with insights that I've boiled down to a list of my four big takeaways.

Whether you are selling life insurance, annuities, Medicare plans, dental insurance, or simply your own expertise, business happens at the speed of trust.

Because the voluntary-enrollment process involves helping people make good decisions in a short period of time, all of us involved in enrollment are becoming behavioral economists.

Based on what technology they have to offer, today's brokers can be broken down into three groups: automation leaders, Next Gen and analog consultants.

These women were all introduced to me by a fan of this series, Eric Silverman! Eric is a great advocate for our industry and for women in our industry, so I love the extra support he has been providing to this column by making great recommendations for some incredible...