Benefits Sales Strategies

Persona-based decision support tools are the newest enrollment tools available to help employers communicate with employees about voluntary insurance benefits options.

Brokers must be prepared to tailor their strategies and align services to match their employer clients desired enrollment outcomes. Here's how to do that.

Within organizations, HR departments are coordinating with their IT teams, who are increasingly looking at identity protection as an important line of defense against potential security data breaches.

Many health insurers already operate in multiple states, but they have to get plans licensed in each plan in which they operate.

President Trump, who has repeatedly called the law a failure, has fostered doubt over how the federal government will run the ACAs individual markets.

Anthem says it would behoove both employers and insurance brokers to educate their millennial workforce on the benefits of life insurance.