A defined contribution plan puts the employee in charge of planning for their own retirement, but getting the right people in front of employees can help win them over in taking full advantage of a company retirement plan.

As a benefits professional, you can compete for a request for proposal, but it's better if you can develop a 1:1 relationship, not compete solely on price.

Even in inflationary times, the strategy employers – and the benefit plan professionals supporting them – often deploy is raising employee awareness of how the company is providing a match, but ongoing financial education is needed.

This can be an opportunity for employers to share practical financial wellness solutions through live seminars, video classes, training available online and face-to-face conversations.

There is a looming retirement-readiness problem that is not going away: Employers need to motivate employees to take action and participate in their 401(k) plan (and not leave "free money" on the table).

Addressing these 12 financial questions – in podcasts, webinars or the company newsletter – is a benefit you can provide that can attract employee attention and make a positive difference in their lives.

Do employees know all their benefits? Here are eight ways employers can help them save money by taking advantage of existing benefits and programs.

Once you identify a target firm and internal contacts, figure out who can help to increase your chances of getting in and getting an appointment.